Retailers in the U.S. are seeing a trend in consumer demand toward socially responsible brands. Green-friendly grocery products represent a major opportunity for growth according to recent research from the Boston Consulting Group (BCG).
Coming in around $400 billion, “Responsible Consumption” accounts for about 15 percent of the global grocery consumption, BCG said.
“Missing out on the [Responsible Consumption] trend will jeopardize not just an A brand’s future growth,” said Marty Smits, a BCG partner and co-author of the report. “It might also undermine existing brand loyalty as consumers begin to see RC criteria as part of grocery quality in general.”
As retailers continue to align their brands with the responsible consumption movement, they will also reduce energy consumption, waste and pollution in their operations to address social responsibility concerns if they haven not already done so.
Cloud software for retailers offers an opportunity to go green as organizations that house enterprise resource planning (ERP) systems in house consume much more energy in data centers and cooling than those who deploy a cloud based solution, according to Scientific American.
Cloud software for retailers also makes enterprise level accounting and supply chain management more accessible to smaller shops than ever before. Mid-sized retailers are no longer priced out the ERP market thanks to cloud delivery. With these solutions smaller shops can source local, organic products and manage inventories more easily as they adapt to shifts in consumer demands.
About goERPcloud
goERPcloud is the first on-demand Microsoft Dynamics Cloud Marketplace that allows you to test drive different flavors of Microsoft Dynamics AX, GP, NAV and CRM with preconfigured 3rd party applications. goERPcloud boasts a robust ecosystem of Microsoft Dynamics Partners, helping businesses find the cloud-based software solutions that best fit their current and future business needs. Since 2000 RoseASP.com, the power behind goERPcloud, has provided hosted Microsoft Dynamics ERP and CRM applications to businesses around the world. For more information about goERPcloud, visit www.goERPcloud.com.
The post Cloud Software for Retailers Creates Green Consumption Opportunity appeared first on goERPcloud.