This is Part 4 of an extensive interview with Michael Griffiths, Global Director, Retail and Distribution for Microsoft Business Solutions. We will discuss the definition and impact of the term Omni Channel as well as the importance of “the cloud” for retailers.
Editor: What does Omni Channel mean in this context?
Griffiths: Omni Channel is an industry term. There used to be multiple channels which meant you could sell through brick and mortar, through online, through a marketplace. Omni Channel...(read more)
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